Hellcase.com was founded in 2020 by a team of packaging designers, AI researchers, and sustainability experts who shared a common vision: to revolutionize how brands approach packaging design through the power of artificial intelligence.
What began as an experimental project to see if AI could generate creative packaging concepts quickly evolved into a comprehensive platform for creating branded case packaging that balances aesthetics, functionality, brand consistency, and sustainability.
Today, we work with brands of all sizes across multiple industries, helping them create distinctive packaging experiences that strengthen brand identity, delight customers, and minimize environmental impact.
To democratize access to exceptional packaging design by combining human creativity with artificial intelligence, enabling brands of all sizes to create distinctive, sustainable, and effective packaging solutions.
We continuously push the boundaries of what's possible in AI-powered design, developing new capabilities that solve real-world packaging challenges.
We believe beautiful design and environmental responsibility can and must coexist, guiding all our technological development.
We see AI as a collaborative partner for human designers, enhancing creativity rather than replacing it.
We measure success by the tangible business results our solutions deliver for our clients and their customers.
At the heart of Hellcase.com is our proprietary AI design system—a sophisticated blend of multiple artificial intelligence technologies working in concert:
Our core design engine uses advanced neural networks trained on millions of packaging designs to understand visual aesthetics, structural patterns, and design principles.
Specialized AI systems analyze your existing brand assets to extract color palettes, typography styles, graphic elements, and other key components of your visual identity.
Engineering-focused algorithms ensure that designs are not just beautiful but functional, optimizing for protection, manufacturing feasibility, and sustainability.
Predictive models help anticipate how different design variations will resonate with target audiences, allowing for data-driven design decisions.
What makes our technology unique is how these different systems work together, combining aesthetic creativity with practical functionality to create packaging designs that are beautiful, effective, and feasible to produce.
Co-Founder & CEO
With a background in both design and computer science, Alex leads our company vision and strategic direction.
Co-Founder & Chief Technology Officer
Sophia oversees our AI research and development, bringing expertise in machine learning and computer vision.
Head of Sustainability
David ensures our technology advances sustainable packaging solutions through material optimization and eco-friendly design.
Design Director
Emma bridges the gap between AI and human creativity, ensuring our technology creates designs with emotional resonance.
Recognized for our groundbreaking approach to AI-generated sustainable packaging design.
Named one of the top 50 technology companies transforming the packaging industry.
Our AI system achieved a 40% average reduction in material usage across client projects.
Over 500 brands have transformed their packaging with our AI technology since our founding.
Join innovative brands that are already leveraging AI for their packaging needs
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